Genesis 35:7

7 He built there an altar and called the place El-Beit-El [God of Beit-El], because it was there that God was revealed to him, at the time when he was fleeing from his brother.

Genesis 35:7 Meaning and Commentary

Genesis 35:7

And he built there an altar
As he was bid to do, and as he promised he would, ( Genesis 35:1 Genesis 35:3 ) ; and called the place Elbethel;
the God of Bethel; a title which God takes to himself, ( Genesis 31:13 ) ; or rather the sense is, that he called the place with respect God, or because of his appearance to him there, Bethel, confirming the name he had before given it, ( Genesis 36:19 ) ; see ( Genesis 35:15 ) ; as the following reason shows: because there God appeared;
or the divine Persons, for both words are plural that are used; the Targum of Jonathan has it, the angels of God, and so Aben Ezra interprets it; but here, no doubt, the divine Being is meant, who appeared unto him;
to Jacob in this place, as he went to Mesopotamia, and comforted and encouraged him with many promises; when he fled from the face of his brother;
his brother Esau, who was wroth with him, and sought to take away his life, and therefore was forced to flee for it.

Genesis 35:7 In-Context

5 While they were traveling, a terror from God fell upon the cities around them, so that none of them pursued the sons of Ya'akov.

6 Ya'akov and all the people with him arrived at Luz (that is, Beit-El) in the land of Kena'an.

7 He built there an altar and called the place El-Beit-El [God of Beit-El], because it was there that God was revealed to him, at the time when he was fleeing from his brother.

8 Then D'vorah, Rivkah's nurse, died. She was buried below Beit-El under the oak, which was given the name Alon-Bakhut [oak of weeping].

9 After Ya'akov arrived from Paddan-Aram, God appeared to him again and blessed him.